FluentCRM Review 2023 – Best Email Marketing Plugin for WordPress

FluentCRM is a WordPress plugin that automates email marketing. It will allow you to handle your email campaigns, leads and more

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What is FluentCRM?

FluentCRM is a WordPress plugin that automates email marketing. It will allow you to handle your email campaigns, leads and customers, automatic email sequencing, learner and affiliate administration, user activity monitoring, and much more all in one place, without ever leaving your WordPress dashboard.

This Plugin offers a single purchase license solution that is affordable no matter how big or small the business. In contrast, all other plugins took the path to exclusive services locked behind paywalls.

FluentCRM revolutionised email automation by rendering a user-friendly interface and a plethora of real-world applications. The plugin can give any business a significant advantage, small businesses on the verge of expanding their email marketing efforts. This Plugin received a warm welcome from the WordPress community early on, with over 10,000 active installations.

FluentCRM Setup Process


The free version of FluentCRM is available in the WordPress plugins directory. You can directly install Fluent CRM from your WordPress dashboard by following these steps:

  • Navigate to your WordPress Dashboard
  • Go to Plugins > Add New and search â€śFluentCRM” in the search field.
  • Select Fluent CRM from the search results and click â€śInstall Now.”

Installing the Pro Version

Kindly note that to use the pro version, the free version of FluentCRM must be activated. So, first, go to https://www.fluentcrm.com and buy the Pro Version. After you’ve downloaded the plugin, follow the steps below to install Fluent CRM Pro successfully.

  • Navigate to Your WordPress Dashboard. 
  • Go to Plugins > Add New.
  • Next, there is an â€śUpload Plugin” button; click on it.
  • Click on “Choose File” to select a Zip file from your computer, or simply drag and drop the FluentCRM Pro zip file, then click “Install Now.”

To activate License:

  1. Navigate to FluentCRM > Dashboard > Settings > License Management.
  2. You’ll see an option to enter the License Key.
  3. So, once you’ve entered the key, click the Verify License button. Your licence has now been activated!
FluentCRM Installation

Main Features

  • Unlimited Email Campaigns.
  • Marketing Automation.
  • Email List Management.
  • User Activity Monitoring.
  • WordPress Integration.
  • ECommerce Integration.
  • LMS Integration.
  • Page Builder Integration.
FluentCRM Features
(Image credit: FluentCRM)


The FluentCRM dashboard is a welcome sight for any email marketer. Aside from being simple, the dashboard also displays some KPI ( key performance indicator ) metrics.

The Overview section shows the number of contacts, emails sent, and active campaigns. You also get quick links to help you navigate FluentCRM’s features. Most people consider it to have one of the cleanest dashboards of any email automation plugin.

Automated Email Sequencing

It is impossible to create funnels and sequencing for every new customer. As a result, It works well with its universal contact onboarding platform to help with the automated sequencing of newly registered customers or leads to address this issue. It eliminates the manual process and saves you a significant amount of time by sending the newsletter all at once. Furthermore, scheduling follow-ups to make your audience aware of your offerings while building trust would convert leads into customers.

FluentCRM Automation

Furthermore, schedule the email or newsletter for a time when your potential customers are at home or are not stressed. Avoiding your customers’ working hours and sending emails during their leisure time, when they are most likely to be happy, will aid conversions. While taking care of old customers by informing them about your offerings regularly and updating them on any changes would also help increase sales.

FluentCRM Integration

To run the business with WordPress, we need a large number of complex plugins. It leads to some strange plugins for WordPress, such as WooCommerce CRM and real estate CRM plugins. Otherwise, third-party plugins like ActiveCampaign or MailChimp will need to be linked to your account. All of the above plugins, as well as many others, work seamlessly with Fluent CRM. 

FluentCRM Integrations
(Image credit: FluentCRM)

This flexible solution works in conjunction with various other WordPress plugins to improve the Customer Relationship Management experience. The list is extensive, and they’ve included some well-known Webhooks that work well with FluentCRM, such as Zapier, Pabbly, Integromat, and Integrately.

Email Campaigns

Email marketing generates an impressive ROI (Returns on Investment) in Online business nowadays, where internet business is popular. This FluentCRM feature allows you to run unlimited email campaigns at a larger scale, resulting in higher conversion rates.

It ensures the development of emails with the potential for improved conversion rates. It constructively personalises the emails, making them more professional and appealing to customers. This solution generates those emails using special Smart codes, emojis, media assets, and other elements, ensuring excellent conversion rates.

There’s no need to wait for the best time to launch a campaign. Fluent CRM’s scheduling tool features superior automation technologies, allowing you to plan out campaigns ahead of time.

Furthermore, if you want to know if that specific contact opened your email, FluentCRM offers the functionality to keep track of inactive and active leads, allowing you to streamline the Leads based on the individual status of the activity.


  • Free Version Available
  • It’s a simple plugin and also an easy-to-use interface.
  • It has a large number of features in the free version.


  • There is No Lifetime Pricing Plan
  • The support is Only through the ticketing system


It is one of the Best WordPress plugins that automate email marketing for your email campaigns and customers.

FluentCRM Pro Pricing

FluentCRM Pro offers only annual subscriptions. You’ll be able to choose three different plans. With a one-year pricing plan, you’ll get a 1 Year Plugin Update, 1 Year of Priority Support and All Features Included.

Single Site License $129

5 Site License $249

50 Site License $499

Final Thoughts

FluentCRM is an excellent tool for managing customer relationships without having to handle every detail yourself. You can send emails that are exactly to your business needs without having to write several separately. You can also send automated, scheduled emails with the automation feature.

In comparison to the rest of the plugin marketplace, Fluent CRM offers a distinct value proposition. Self-hosting email campaigns is a whole new level of control for WordPress-powered businesses, and this plugin makes it easy.

Overall, this is a great CRM plugin, especially if you want a simple user interface.

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